Your website is your online window to the world. It’s one of the most important elements in most business plans as it’s vital to entice and support lead conversion. All our websites are bespoke, beautifully designed and responsive (mobile friendly).
Whether your business needs a few web pages or a wider remit that includes e-commerce, we can help to establish and build your Cotswold business brand.
Search Engine Optimisation (SEO)
SEO is the online process that helps to improve your website’s search engine rankings. In simple terms, your website has the potential to rank on Google once the pages are relevant, authoritative and alternative web pages link to them.
We can help your potential customers to find your website through correct word or phrase usage, creating great content which is shareable and adding link backs.
We work hard with our Cotswold based clients to ensure that you appear high with local searches – ones made within the Cotswolds.
Online advertising is one of the most effective ways your Cotswold business can increase awareness, expand your reach, find new customers, and diversify revenue streams.
With so many options available, we can help you decide if paid-per-click adverts, online banner and display adverts or key word adverts are the best way to help your business grow.
No doubt you are well aware of social media – a series of websites and apps designed to help people to share content quickly, efficiently and in real-time. There is a plethora of social media platforms to choose from and part of the trick is to ensure you are on the sites your customers choose.
We can help you decide the most appropriate social media platforms for your Cotswold business – then set them up for you to run – or we can manage a consistent content and post flow.
Blogs / Influencer marketing
Personal blog accounts and blogs written by industry influencers is a truly effective way to sway and potentially convert your target audience. Instead of marketing directly to a large group of consumers, you could pay influencers to get out the word for you.
We can help you come up with planned series of new blog content ideas. Once written, influencing blogs can be integral to your marketing plan. Blogs can be shared again and again to help spread the word about your business.
If your aim is to build brand awareness, loyalty or trust, or you plan to sell to new or existing customers, email marketing may be just the ticket for your business. Email marketing can be sent to your current customer database or lists of potential customers purchased from third party database providers. Subject to GDPR regulations.
The right targeted data, a brilliant subject line and a strong design are all the elements you need for an effective email marketing campaign.